The Audiscan Report

Actually Several Reports in One Hardbound Package

Most Audiscan Reports consist of 4,000 actual readings scanned in five time periods in general business, industrial, educational, downtown, and residential traffic areas. With such large sample sizes in each category, listener trends are clear and very definite.

Each category is simple and easy to understand and is a report unto itself. All 4,000 readings are combined to reach the final category of Overall Total Audience.

Saturday and Sunday categories are also included with car type and car age listener preference categories. Color charts in three categories illustrate the scope and total diversity of the entire study.

View some actual report pages of an Audiscan Report...

• Combined Total Audience and Overview of entire 4,000 readings



• Overall Time Periods (all 4,000 readings) and illustrated chart of results



• 1,700 total readings taken in 5 time periods in business traffic at shopping centers, malls, and main business arteries
  600 total readings taken in 2 (drive time) periods from industrial (blue collar) traffic



• 600 total readings taken in 2 (drive time) periods from high school and college area (youth) traffic
  600 total readings taken in 4 time periods in downtown traffic
  500 readings taken in 5 time periods in various residential areas (traffic only)



• Saturday, Sunday, weekday, car type, and car age categories, etc.

The Audiscan Outline contained in each 4,000 reading report details what each category contains.

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